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Essay2026-02-10

On unit economics in regulated and sensitive markets

Why the standard paid playbook breaks in healthcare, and what replaces it.

[Essay opening — to be drafted in Phase B per CONTENT-VOICE.md and content-prompts/thinking-essay.md.]

[Body paragraph — the moment or question that triggered this thinking, pulling from actual work as evidence.]

[Body paragraph — the 'what surprised me was' beat.]

[Body paragraph — the question I'm still holding.]


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